Hootsuite Senior Executive Joins Ecotagious During Time of Rapid Growth


Andrew Handford, former Hootsuite and Crystal Decisions Senior Executive joins cleantech company Ecotagious as Vice President, Corporate Development

ANCOUVER, BC – Ecotagious, a SaaS-based company delivering significant energy savings for utility companies using smart meter disaggregation analytics, announced today that tech veteran, Andrew Handford, has joined the company as VP, Corporate Development. Handford brings over 20 years of entrepreneurial and technology leadership experience across a range of data driven businesses. He has succeeded in bridging product, engineering, and business development for high-growth software companies including Hootsuite and Crystal Decisions, and others as an independent advisor.


“Recruiting exceptional individuals into the leadership team is crucial during this time of accelerating growth for Ecotagious. Andy’s approach and recognized experience in scaling high-growth software companies will add significant value to both our business and strategy” said Ecotagious’ CEO Bruce Townson.


As the former Senior Vice President of Products for Crystal Decisions, Handford helped grow the company from less than 100 people to over 2,000, which ultimately led to a $1.2 billion acquisition by Business Objects who was then acquired by SAP. Just prior to joining Ecotagious, Handford was the SVP, Products for Hootsuite, now the most widely used social media management platform, where he led Global Development, Design, Product and IT teams comprised over 300 people. Handford, a Top 40 Under 40 winner, commented “Ecotagious has been recognized as a rapidly growing and innovative company with an industry-leading solution, and is expected to be a key player as utilities adopt more innovative solutions. I’m pleased to be able to add my experience to the strong leadership team here.”